Wednesday, June 22, 2011

Some Liabilities Might Come Up



In having your own business related to the entertainment industry there are several liability issues that you have to be specially carful about. Especially when it comes to copyright, fair use, defamation; everything that sums to infringement of original work. 
Following up on my business plan, the website, I have to register and police copyright of literary work, visual arts and newsletter among others. But since my website is meant to provide information our writers might at some point have to use another person’s property. Whether information from official sources, pictures, and possibly even music. So having this in mind I searched for podcasts of professionals in the field providing information about real cases that have served me as example and also to clarify some doubts or reinforce information that I might’ve forgotten and that at the end of the day is important to know.
The first case I want to talk about is mentioned in a podcast by Gordon Firemark in January of this year (http://www.entertainmentlawupdate.com/2011/01/episode-17-can-kanye-write-songs-140-characters-at-a-time/) is about American singer-songwriter, Josh Groban, action of using Kanye West’s tweets and make a song out of them. Although it didn’t get to court using West’s tweets can be considered infringement of copyright because Groban did not solicit permission. Contrary to Firemark’s opinion, he believes that Josh could claim fair use as in parody. In this same podcast, Firemark also speaks about a defamation case of literary registration that did get to court. It was presented as a counter claim by author Hachity when another author, Morris, registered a claim in her work that she thought she owned when in reality there another registration in place (Firemark, 2011). In the central district court Hachity claimed under summary judgment that Morris had defamed him through that claim but the motion was denied.
And finally I would like to comment and share with you about a podcast made by Wesly Fryer in 2008 available in http://www.speedofcreativity.org/2008/03/02/podcast235-copyright-fair-use-intellectual-property-and-podcasting-ncce-2008/ and it’s about a conference he dictated on that year’s Northwest Council for Computer Education. Oriented to teachers on their journey to educate students to correctly make a citation when publishing in any of the Internet tools or social media websites available. The reason? Because there’s been cases of students being sued over another’s original material that was improperly cited or not cited at all. Fryer comments, “all file sharing and remixing is not illegal” if a person properly gives credit to the original author.
So this was just a little demonstration of real life events from which we should all take as an example and to remember no to underestimate the fact that there is always someone reading what we publish.

Thursday, June 2, 2011

When Website Business are Caught



At the time we were entering the globalization era, some time ago now, the use of Internet was innovative, modern, and all the good and positive things it would do to improve our lives and the human kind were pointed out. But years have passed by, we eventually got used to it, it’s not something only the “privileged” people can enjoy, and as a matter of fact it’s free nowadays. Of course, it also became the tool for excellence for marketing and selling and you can even find this “phenomenon” featured in college courses or also as a complete matter of study in a postgraduate level, always with the focus of understanding the psychology behind it, especially regarding consumers, how to improve its use and implementation and how to get the best out of it. 

Having said this, it was just a matter of time before the human nature kicked in and everybody started desiring to get a piece out of it. Especially concerning lawsuits for fraud and defamation issues or even to set loose the mean side in every one of us by heavily criticizing others in pursue of a possible damage to their image or reputation.  
Where this is most notorious is when it comes to websites that are user based or that their services evolve around ranking another business or service, like for example the tourism and gastronomic industry.

During the last five years several cases have arose regarding what I previously mentioned. The TripAdvisor and Yelp lawsuit cases are among the group of this industry that were affected after being accused for defamation and fraud. The plaintiffs were basically pleading diffusion of inaccurate information that was negative and harmful, in means of reputation, towards other companies. The issue with this is that when a website is user based, meaning that the users are the ones criticizing (whether positive or negative) or ranking another establishment or service, how do you control it if your business (i.e. Yelp) is precisely about giving the chance to another person to manifest their own opinion concluded after their own experience with the affected company?

On the other side then you can also find how personal issues can also be manifested through the Internet in the form of a blog. Talking about people that take seriously the ‘diary’ thing behind the blog. Anyone could think it’s a free world, I can do whatever I want if it’s my blog or my website, etc., but then you hear about a case similar to this when the accuser ended up getting 11.3 million in a defamation lawsuit against another woman that had been posting negative accusations about her.

So, going back to my initial statement. It was just a matter of time before these laws related situations started happening. Should we really be surprised?

To learn more about the cases mentioned:
http://www.usatoday.com/news/nation/2006-10-10-internet-defamation-case_x.htm
http://blogs.wsj.com/digits/2010/03/17/small-businesses-join-lawsuit-against-yelp/
http://www.aaronkellylaw.com/Internet-Law-and-Intellectual-Property-Articles/Tourism-Industry-Prepares-Massive-Internet-Defamation-Lawsuit-against-TripAdvisor-com.shtml